« 8 ways to market your freelance business via offline media | Home | Interview with a freelance writer »
Writing a Good SEO Article
Von admin | 28.Juli 2009
A good SEO article must fulfil three criteria – give information to the reader, gain good ranking, and increase the backlinks. Simply writing out content to fill your website is not a good practice. Always write good SEO articles by complying with the standards and rules of SEO writing.
There are certain guidelines to write a good SEO article:
1. Primarily, it must provide the correct and relevant information to the reader. It must be in unison with the topic of the article and must be based on facts.
2. Keep an eye on your word count. Do not give a very lengthy write-up.
3. Concentrate on the topic and provide only the required information. So always choose focussed topics for writing, rather than choosing general topics. General topics can evoke disinterest in the readers. If they feel that the information is useful and to the point, the probability of getting backlinks and traffic to your site is more.
4. Always pay attention to the use of the keywords in the article. It must be moderately used. For the sake of ranking, do not overuse it. Use it tactically and where required, so that it doesn’t sound monotonous to the reader.
5. Keyword selection also is an important process in writing a good SEO article. You have to carefully research before choosing the right keyword. This can enhance the visibility of your article on the net. There are keyword research tools available on the net, which can help you in the process.
6. Knowing your audience is an important factor. If you are writing for a topic centred on a blog or a website, stay close to the domain. Never write on contrasting or varied domains. Well, you can add some creativity by linking different topics to your focussed topic. This can attract new readers. Always target readers first and then the search engines.
7. The perfect method to write a good SEO article is by first structuring a good copy with relevant information and then tweaking it to meet the SEO techniques such as keyword insertion and density, titles, tags, and the like. After the first draft, try to make your write-up a bit intriguing and catchy. Add attractive and to-the-point headings. If your title is rich in the relevant keywords, you are sure to get more visitors.
8. You must have heard that in SEO writing, content is the king. If your content is not good enough, your article can get pushed off by the search engines and readers. Concentrate more on improving your content and writing quality stuff. This is an important step in writing a good SEO article. Choose the information to be added and omitted, diligently. Structure your writings to make them more informative and compelling. Choice of words relevant to the domain, technology, or business also is required.
9. Try to follow the ethical SEO techniques to get good and long lasting visitors. If you use unethical practises, you can be banned by the search engines! Avoid using black hat techniques.
10. Meta tags on each page play and important role in a good SEO article. These tags must have a short title and a detailed relevant description.
Follow some basic writing tips for polishing your article. Check if your article has a flow in it. One point must lead to the next. The reader must not feel a jerk when reading the next point. The flow must be continuous. Take your time to write. Do not hurry and mess it up. Write relaxed. And don’t worry if it doesn’t come well in the first round. You can do a second good draft! Re-read your article and restructure it. Rephrase sentences in better ways. Edit and proofread it. Check for mistakes and errors. If required re-edit it. By following these tips, your quality of writing will definitely increase. So you can go ahead and start writing, well!
Topics: SEO, Writing | No Comments »